YAI YAI is a Danish brand established in 2015 by designer Mia Nielsen. YAI YAI is a brand with focus on high-end qualities all produced in GOTS certified cotton (Global organic textile standard). This standard defines high-level environmental criterias along the entire organic texiles supply chain.

The collection contains products such as jacquard woven cushions, tea towels and blankets in cool graphic designs. Printed and solid bed linen for both adults and for your little ones. All made in soft luxurious organic cotton qualities.



A home can tell a lot about a person. What makes a home personal is not only defined by the interior in your home, but also how you mix it together. At YAI YAI we love a home with a lot of personality. We also like the idea about our products being decorated in different ways. We do not want our products to be styled in a certain way or bought by a certain target group. We just want our products to help you express your personality in your home – and in your own unique way.